XR Category Report: July - August 2018

Thank you for standing with NRA while others abandoned their support. The nation’s oldest civil rights group isn’t going anywhere! We have become even stronger thanks to NRA members and patriots such as yourselves standing up for the Second Amendment and NRA.

Online signups have grown exponentially in 2018. SW Forum tripled memberships sold for a total of 99 memberships. ArmsVault signed up 18 members in the first half of 2017, but signed up 247 members and counting so far this year. 77 members signed up through AR15.com during the first six months of 2017; Peanuts compared to the 300+ memberships sold in 2018. Gunsholsterandgear and recruiting legend Jim Scoutten are both up more than triple digit percentages from last year's membership numbers!

Displaying the Recruiter web link in a prominent area of your website is a great way to generate members hassle free. Many Recruiters use their web links in e-mails and social media with great success. Advertise the $600 Life Special! Not everyone will join for Life, but many will see the offer and commit to an annual or mulit-year membership.

Thank you again for all that you do for the NRA. Each member you sign up makes a difference in protecting and restoring our Second Amendment. We are honored you are standing with us in this fight. Let’s keep up the momentum as we head into the midterm elections.