Turner's Outdoorsman Hits 10,000!

Turner's Outdoorsman of California set out to make 2016 its best year ever. Vice President of Compliance Bill Ortiz set the bar high in January; 10,000 members. It turns out that 10,000 members was not only obtainable, but obtainable within the first 6 months of the year! Now the chain of California stores has revised its goal, 20,000!

A new employee commission plan was implemented at the stores this year and it's made an incredible impact. Turners shares $5 of the commission with the employee who sells the membership no matter what. If the store, in its entirety, hits the monthly goal set by management, each employee earns an extra dollar for every membership sold that month, even the memberships sold before the goal was reached! This type of plan helps to foster an incredible sense of teamwork that comes along with reaching a common goal, maximizing NRA membership!

Take a look at this sort of plan and see if it will help your store or business. Turners has a model based on multiple stores and it may not work for the classroom, club or one location business owner. However, thinking of creative ways to get your team to work together and incentivizing them for doing so will help you reach your goals for NRA membership recruitment and beyond!